About

Jenny is the Director of Marketing & Communications, who has the overall responsibility for the organisation’s MarComm & PR, Field and Digital Marketing. In this role, she works to create, oversee and implement short and long-term brand and marketing strategies that elevate public understanding of CFS as the nation’s trusted community foundation.

In this era of disruptive economy, Jenny believes that digital transformation is the game-changer in marketing to raise the awareness of CFS, strengthen the engagement with our donors and partners in their giving journey and ultimately delivering greater impact to our community. Prior to Jenny’s current role, she held several marketing leadership roles in Nasdaq-listed companies such as Adobe, CA, Autodesk and Aspentech.

Jenny graduated from the Nanyang Technological University with a degree in Bachelor of Business (Hons), and holds a Master of Business Administration from the University of Leicester, UK.

As an art and culture advocate, Jenny volunteers her time with the National Museum of Singapore, Chou Sing Chu Foundation and Art Outreach Singapore.

Jenny joined the company on 1 May 2021.