In 1975 Michael Norton set up Directory of Social Change, which became the UK’s leading provider of information and training to the non-profit sector. In 1995, he set up Centre for Innovation in Voluntary Action to develop innovative projects worldwide, which include: banking for street children in South Asia and village publishing in India. He initiated Changemakers, YouthBank and MyBnk, all of which provide opportunities to young people to take an active role in society, and FoodCycle which uses surplus food to provide meals for the needy.
In 2000, he co-founded UnLtd, which supports social entrepreneurs in the UK and is now spreading internationally, and in 2011 he co-founded the International Centre for Social Franchising. He is currently establishing a network of “SmallWorks” spaces on housing estates in London to promote local community engagement and entrepreneurship. He is author of “365 Ways to Change the World”, “The Everyday Activist” and “Click2Change”, as well as two standard books on fundraising, “The Complete Fundraising Handbook” and the “WorldWide Fundraisers Handbook”. He has a Professorship at the China Global Philanthropy Institute (Shenzhen and Beijing).