Geunwoo Park is a dentist and studied preventive dentistry at the Seoul National University. He volunteered for dental care a dozen times with several relief organization in the BOP areas. However, he realized that those temporary, non-inclusive interventions do not change the lives of the community. Now he want to be a social entrepreneur to make real change. He thought that by providing decent jobs and sustainable income to its local people using local resources and aiding them into self-reliance is more fundamental way of helping them solve their problem of poverty.