Ysel is the Marketing and Communications Senior Associate at AVPN, responsible for the strategic design, implementation and management of AVPN's digital and print marketing assets, ensuring brand consistency and to boost engagement with members and target audiences. She believes that powerful visuals and great stories are key to effective communication.
Prior to joining AVPN, Ysel has led marketing and communications of Asia P3 Hub - World Vision International for three years, from planning to execution of content and design for both digital platforms and print. She also has more than a decade of experience in different areas of business operations, such as grant management and reporting, finance, HR, project and events coordination and office administration. She graduated with Business Economics degree from University of Santo Tomas in Manila.
On her free time, she expresses her creativity through baking and crafts.