CFA Institute Includes Social Element in Mission


Alfred Poon


The global CFA Institute‘s Singapore chapter, in a concerted decision to give back to society, has included important social elements to its mission, according to Singapore’s Business Times.

The society’s president Tan Chin Hwee, also the founder of global private equity firm Apollo Global Management’s Asian operations, said that the members of the Singapore charter’s new executive committee believe that financial players have a responsibility to make a contribution to society. “The skills set that the community has can be used for better results, not just making money for ourselves,” the paper quoted him as saying.

The institute is setting up three committees, one each for social enterprise investment, asset management and research.

The social enterprise investment community is headed by Lutfey Siddiqui, a managing director of the Asian fixed income, currencies and commodities division at UBS. “There is a social role for finance: the role finance plays in the allocation of resources, the fact that we have a pension industry and an insurance industry. That social role needs to be reiterated and re-established,” Siddiqui was quoted as saying.

Lim Liying, chief investment officer of the Singapore Labour Foundation heads the asset management committee, which aims to spread awareness and knowledge of asset management to mainly non-profit organisations.

The research committee is spearheaded by Paul Bernard, formerly a partner at Goldman Sachs. This committee will aim to increase knowledge in finance and to raise the standards of research and transparency for Asian markets.

The global CFA Institute‘s Singapore chapter’s mission statement now reads: To lead the investment profession by promoting the highest standards of ethics, education, and professional excellence for the ultimate benefit of society.


A. Environmental Stewardship
To protect the environment, we organize programmes like mangrove nursery and Reforestation, Coastal and River Clean-Up, Community Based Environmental Solid Waste Management, Environmental IEC Campaign and Eco-Academy

B. Food Security and Sustainable Livelihood
To ensure a sustainable livelihood for the community, eco-tourism include Buhatan River Cruise Visitor Center Buhatan River Mangrove Boardwalk are run by the community. Others include Organic Vegetable and Root crops Farming, Vegetable and Root crops Chips and by-products Processing and establishing a Zero waste store.

C. Empowered Communities
To empower the community, we provide product and Agri-Enterprise Development Training, Immersion and Learnings Exchange Program, Earth Warrior Training and Community Based Social Entrepreneurship Training


Alfred Poon


Alfred Poon is Director of Digital Transformation of AVPN. He is a geek by nature, adman by passion, and holds a Masters in Nonprofit Communications from Indiana University. Alfred spends his time building communications infrastructure that brings people together. Prior to joining AVPN, Alfred has consulted for Social Purpose Organisations in over thirty countries, bringing his unconventional mix of nimble technology to enable data driven communications

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