AVPN Global Conference 2023 | 20 - 22 June 2023


Financial Empowerment Programme

Deliver financial empowerment programme to thousands of disadvantaged children both in rural and urban areas of China.


Shanghai Better Education Development Center (Be Better)

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Social causes


SDGs covered

Endorsed by

Fidelity Asia Pacific Foundation

The FIL Foundation seeks to support strategic initiatives that enable charitable organisations to reach new levels of achievement.

Market of Implementation

  • China


Everyone agrees on the importance of educating children on finance. Parents however do not do it themselves. Teachers do not have the knowledge. A generation of children is growing up who is used to spending without an idea where the money comes from. Interesting cases from all over the country set the example of how youth can learn about the value of money.


Financial empowerment programme seek to develop a strong sense of economic citizenship in chidren by focus on educating them how money works in the world, how to manage themselves and their limited resources better.

After seven years of promoting social and financial education in maind of China, Be Better realised the need to simplify  and gamify the social and financial education that enable us to carry out program in large scale and reach out to much more vulnerable children.

Aflatoun Box is the result of gamification in which there are six 60-minute child-friendly financial games. Teachers and volunteers could directly facilitate social and financial education according to the game manuals and online training video instead of 5-10 days offline training. Through these games, the children were introduced to the concepts of teamwork, personal management, business integrity; concept of earning, savings, spending, investing and donating.

Note: Aflatoun is a social and financial education curriculum brought in from Aflatoun International in Netherlands. Be Better have the exclusive use of copyright in China, and simplify and gamifying the Aflatoun curriculum to Aflatoun Box.

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