Indonesian Artisanally Crafted Tea

Our mission is to grow and inspire local and sustainable living through quality tea experience.



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Social causes


SDGs covered

Endorsed by

The Ministry of Tourism and Creative Economy

Market of Implementation

  • Indonesia


1. Viewpoint that tea is mass-produced, cheap, and boring. 2. Dependence on imported tea as opposed to using quality local tea. 3. Waste pollution contribution as an everyday necessity with unsustainable packaging.


We want to impact change through tea that’s simple and attractive, local and sustainable. We use a story-telling voice to engage with our customers and play with dashes of colour to provide differentiated perspectives on tea. Our products are wrapped in eco-friendly, reusable packaging to ensure waste management and we prioritize organic local farmers to support local economies. We hope that our entrepreneurial spirit encourages more women and girls to get involved in tea through direct employment with us, as we prioritize women for our employees. We have collaborated with many brands in the past and its through these interactions, we all can thrive together.

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