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WPP India Corporate Social Responsibility Foundation

Knowledge

Education is the key game changer when you are striving towards creating equity for the under-served. In India, educational outcomes and employability skills have slightly improved even after being two of the most invested sectors of CSR in India. With the continued risk of dropping out among the students in secondary schools and limited functional literacy, we are looking at students graduating without the necessary capability to strive in their future.
To address these two major challenges in the social development story of India, WPP in India brought all its CSR mandated group companies to launch WPP India Foundation, in 2016, its single CSR entity focused on leading the under-served youth in India from improved educational outcomes to making informed livelihood choices.
Our Objective:
To achieve this vision, we work in the secondary schools involving every student between the grades of 6th and above for a period of 7-years, to ensure:
1. Increase in retention and reduction in drop-out among the students in secondary school
2. Improved educational outcomes towards functional literacy
3. Build digital competency for the students to be future-ready
4. Enhance employability skills
5. Address deep rooted social norms

MARKET

India

Market(s) Active

India

Social causes

Beneficiaries

Support provided

Non-Financial

Access to Networks, Coaching and Mentoring of Management, Convenings, Financial Management and/or Accounting, Human Resources, Impact Measurement, Information Technology, Marketing and Communication, Strategy Consulting

The team at WPP India Corporate Social Responsibility Foundation

  • Aayushi Chaturvedi

    Aayushi Chaturvedi

    Lead- Impact and Communications at WPP India Corporate Social Responsibility Foundation

  • Rama Iyer

    Rama Iyer

    Director General at WPP INDIA CORPORATE SOCIAL RESPONSIBILITY FOUNDATION

  • Shaila Shah

    Shaila Shah

    EA to Director General at WPP India Corporate Social Responsibility Foundation

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