AVPN Global Conference 2023 | 20 - 22 June 2023

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Trudy Wang
Managing Director

at

Zhifei Consultancy

About

Trudy Wang is the Managing Director of Zhifei Consultancy, an impact communications strategic advisory firm founded in 2015 that helps clients communicate their brands more powerfully and make communications connected to business goals. Trudy has over 12 years of experience in financial journalism, corporate communications, and public relations, in combined with a sound and solid understanding of the China marketplace and the business world. Prior to that, she was a Senior Consultant at Ogilvy Public Relations, Shanghai office. In her earlier career, she had worked seven years as an investigative reporter at China’s most influential economics news journal, Caijing Magazine. Her reporting covered a broad spectrum of fields and topics including trade, investment, mergers and acquisitions, antitrust issues, intellectual property rights, and financial fraud. Trudy holds a Master’s degree in East Asian Area Studies from the University of Southern California. She also holds an International Certificate in Investor Relations (ICIR) granted by the Investor Relations Society. A Shanghai native, she speaks Mandarin as well as excellent English and fluent Japanese.